November 2011
“One reason why it has taken Tumblr so long to become a formidable player in social media is because it’s difficult to verbalize exactly what its benefits are. Tumblr is a bastion of intangible value. It’s persuasive, it’s intuitive and it engages aesthetically without sacrificing functionality. It has been embraced by trendsetters in the fashion and art communities – people who are notorious for knowing that a new way to express oneself, even if not immediately monetized, will always hold cultural clout. Tumblr has the unique ability to establish a distinct digital brand of users’ beliefs, attitudes and values, and that’s powerful. We browse Facebook to see what our friends are up to. We use Twitter to catch up on the latest news. We use Foursquare so everyone can know when we’re somewhere special. We use Tumblr because it allows us to express ourselves…Tumblr is romantic – it places emotion over logic. That’s what makes it magical. And that’s why, even if you don’t care about it yet, you will soon.”
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Douglas Brundage, The Rumble Around Tumblr
Such wonderful compliments.
(via petervidani)
Study Shows Fox News Viewers Less Informed on Major Stories →
slatest.slate.com
“Because of the controls for partisanship, we know these results are not just driven by Republicans or other groups being more likely to watch Fox News,” said Dan Cassino, a Fairleigh Dickinson political science professor who took part in the analysis of the PublicMind data. “Rather, the results show us that there is something about watching Fox News that leads people to do worse on these questions than those who don’t watch any news at all.”